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Snap Chat for Student Recruitment

Should Snapchat be included in your student recruitment and retention efforts? We made a conscious decision not to address Snapchat in our recently published ebook, “Turn Social Media Into a Student Recruitment & Retention Powerhouse“. Heck, we said, t…
Should Snapchat be included in your student recruitment and retention efforts? We made a conscious decision not to address Snapchat in our recently published ebook, “Turn… https://www.dwsassociates.com/blog/2016/03/snap-chat-student-recruitment/

Smart College Recruitment Targets Wisely Using Segmentation

Your successful students share certain traits – and you should be using that insight to drive your recruitment efforts because you want to attract those most likely to enroll and succeed. So why do so many college recruitment strategies have such vague de…
Your successful students share certain traits – and you should be using that insight to drive your recruitment efforts because you want to attract those most likely to enroll and… https://www.dwsassociates.com/blog/2016/02/smart-college-recruitment-targets-wisely-using-segmentation/

Get More Our of Your CRM Investment

How much are you spending on marketing technology in 2016? How much of that is CRM and all the other marketing automation tools that you bought in order to become more efficient and productive?
How much are you spending on marketing technology in 2016? How much of that is CRM and all the other marketing automation tools that you bought in order to become more… https://www.dwsassociates.com/blog/2016/02/get-more-our-your-crm-investment/

Outbound Telemarketing Missing Opportunities As Part of College Student Recruitment

More and more colleges are relying on email as their primary, if not sole communication channel with potential new students in their student recruitment process. But some are still requiring enrollment counselors to ‘smile and dial’ their assigned potent…
More and more colleges are relying on email as their primary, if not sole communication channel with potential new students in their student recruitment process. But some are… https://www.dwsassociates.com/blog/2016/outbound-telemarketing-missing-opportunities-part-college-student-recruitment/

New Study Identifies Opportunities to Improve Student Recruitment

Closing gaps and addressing weaknesses in your student recruitment process can improve performance in critical areas such as lowering the cost to enroll new students, increasing the conversion rate of an inquiry to a new student, and increasing retention …
Closing gaps and addressing weaknesses in your student recruitment process can improve performance in critical areas such as lowering the cost to enroll new students, increasing… https://www.dwsassociates.com/blog/2016/new-study-identifies-opportunities-improve-student-recruitment/

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