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The Amazon Effect...Are You Ready?

The Amazon Effect - Goes Far Beyond Retail...Are you and your business ready?
Unless you've been living under a rock, you are well aware of the impact that Amazon has had on the retail industry. But, the "Amazon Effect" goes far beyond the retail… https://www.dwsassociates.com/blog/2017/amazon-effectare-you-ready/

Is Affiliate Marketing for Your Business?

Many marketers still haven’t discovered the value and secret of affiliate marketing...Let’s not jump off the deep end here. Affiliate marketing is not new, it’s been around longer than the Internet, a lot longer. And, for sure, the digital world did not i…
Many marketers still haven’t discovered the value and secret of affiliate marketing...Let’s not jump off the deep end here. Affiliate marketing is not new, it’s been around… https://www.dwsassociates.com/blog/2017/affiliate-marketing-your-business/

What Is The Best Marketing Channel?

The answer to this question ultimately depends on how your buyers and buyer influencers consume information. And that depends on who your target customer is, because not all consumers get their information for making purchasing decisions from the same med…
What are the best promotional tools, media and channels for marketing our products and services? The answer to this question ultimately depends on how your buyers and buyer… https://www.dwsassociates.com/blog/2016/04/what-best-marketing-channel/

Advantages of Direct Marketing

There are a lot of advantages to using direct marketing versus retail marketing. From a B2C perspective, you can conduct a retail business without having to build, stock, and man stores. It doesn’t require brick and mortar and this is a huge advantage ov…
There are a lot of advantages to using direct marketing versus retail marketing. From a B2C perspective, you can conduct a retail business without having to build, stock,… https://www.dwsassociates.com/blog/2016/advantages-direct-marketing/