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Student Retention Outsourcing Creative Gen Z B2C Marketing Marketing Media Target Marketing Affiliate Marketing Mobile Marketing Key Metrics Student Acquisition Differentiation Mystery Shopper Audit Sales Pipeline Online Marketing Content Markteing Direct Response Email Internet Marketing earned media Direct Mail Marketing Segmentation Lead Management Marketing Management Data Analytics Customer Acquistion Retail Marketing Telemarketing Demand Generation Targeting & Segmentation Nurturing Post-traditional Students Higher Education Competitive Intelligence Revenue Marketing Collateral Generation Z New Program Development Omni Channel Marketing Personas Business Catalogs Marketing Tools Martech Competitive Analysis Content Marketing Media Buying Merchandising Data-Driven Marketing Customer Acquisition Marketing Strategy Market Research Market Segmentation Direct Response Marketing Product Student Recruitment Adtech Integrated Marketing Communications Adult Students Marketing Planning Video Marketing Assessments Marcom Student Nurturing Podcast retail Offer Development Target Market Advertising A/B Testing Customer Service CMO Enrollment Management On Demand Marketing Personalization B2B Marketing Market Intelligence Customer Retention SEM Marketing Automation Adult Student Recruitment Web Forms Student Recruiting Campaign Strategic Planning Social Media Database Marketing Student Enrollments eCommerce Product Development CRM DWS Associates Marketing Marketing Communications eCommerce Broadcast Direct Response Setting Goals Market Planning Process Business Development DR Radio Event Marketing Retailing Lead Generation Digital Marketing Call Center Market Planning Marketing Assessment paid media Blog Product Development Email Marketing Lifelong Learning Thank you page Social Media Webinar Sales Management Website Design Consumer Catalogs Sales Marketing Research Student Satisfaction Market Analysis Direct Response Social Media Marketing Search Engine Marketing Market Opportunity Assessment Inbound Marketing Higher Education Marketing Market Testing PPC Ads Catalog Marketing Cataloging Multi Channel Marketing Strategic Market Planning Email Adwords Predictive Modeling Student Success Direct Marketing Marketing Analytics Lead Nurturing Adult Student Retention Marketing Channels Marketing Promotions Profits Marketing Audit Dave Freeman influencer marketing Campaign Planning SMS Text Marketing Connection Millennial Marketing College Recruitment Selling Marketing Technology College Retention Process Mapping

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Apr 17, 2017

We're pleased to announce the start of our Marketing Minute podcast. The idea is to share something of practical value with you in as little time as possible. (The goal is under 2 minutes, so maybe we should change the title to Marketing Minutes?)

Let us know what you think - we welcome the input. And let us know what topics you want to hear us cover. Just email us at marketingconnection(at)dwsassociates.com

Subscribe to the Podcast

Patrick McGraw is VP of Higher Educaton Marketing Services and has more than 25 years experience in market research, competitive intelligence, business intelligence including database marketing and CRM, strategic planning, brand development and management as well as operations/campaign management. His work has consistently helped his clients and employers develop and implement more efficient ways to attract and retain profitable customers, enter new markets and launch new products. His areas of focus include the education, hospitality, travel and tourism, hi-tech, telecommunications, financial services, and retail industries on both the agency and customer sides.

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