Use this Internet Banner Ad (advertisement) Breakeven & ROI Calculator to compute the breakeven and ROI for a banner advertisement, based on number of impressions, click through rate, selling price and margin, and advertising costs.

This tool will calculate the breakeven percentage and number of inquiries or leads needed to achieve a given cost per lead or cost per inquiry.

The purpose of this tool is to determine what you need to mail per month to generate a given revenue objective for an email campaign.  It works for all types of business-to-business and business-to-consumer email campaigns.  

Use this E-mail Campaign Revenue & Profitability Assessment Tool to compute the number of completed responses you need to achieve breakeven and give you the ROI for the campaign based on the values you entered.

Use this Pay-per-click (PPC) Advertising Breakeven & ROI Calculator to calculate the breakeven and ROI for Pay-per-click advertisements.

Use this Website Return on Investment & Breakeven Calculator to compute your ROI and breakeven for your website, based on traffic, operating and promotional costs.

This assessment will help you quickly determine your organization's readiness for launching and/or expanding your social media marketing efforts as part of your overall integrated marketing communications strategies and programs.

The Digital Marketing Assessment is a detailed audit (218 questions) of your organization's digital marketing that gives you an impartial, neutral valuation of your digital marketing strategies, processes, practices, programs, and operations. 

This calculator allows you to enter factors for multiple media in a complete social media campaign and compute the profitability of an entire campaign.

This calculator allows you to compute the breakeven and ROI for individual social media tactics.-------------------------------------------_________---