To find out more about our marketing applications, products and services, click here or call us today at (651) 315-7588.You must be logged in to save Bookmarks.
Competitive Radar Tool
The Competitive Radar tool enables you to compare your organization’s and up to seven of your competitor’s performance in seven key categories, which you can change. The table and chart that are produced will give you an idea of where there are gaps in your competitors’ market strengths as they relate to your company's own strengths. It will also point out your organization's relative weaknesses, if you have them, compared to your competitors.
The table also calculates the average competitive strength score for all listed competitors, your company, and then calculates your company's relative advantage or disadvantage for each category and overall. You can also weight the attributes in terms of relative importance and you can compare the unweighted score with the weighted scores for each organization.
Click the link below to use tool (You must be registered and logged in to view link).