Facebook Live for Student Recruitment

UPDATE: According to a reliable source we spoke to this morning, Facebook is set to begin a phased rollout of a new feature that allows for two-person broadcasts on Live...

You Can't Recruit & Retain if You Don't Know Your Audience

Know you audience! A fundamental element in successful student recruitment and retention. Yet we continue to hear the following statement oh so often…

Your Trouble With Adwords

In higher education, a great deal of the student recruitment budget is invested in AdWords – so here are a few tips we would like to offer up in response to the most common problems. (And just to toot our own horn …our clients typically see a 10% increase in leads after 2 months. Efficiency is improved with a decrease in cost per conversion for almost all clients.)

How to Make Significant Improvements to Student Recruitment Results

Our Mystery Shopper Audit has helped us – and close to 100 colleges – identify practical ways to improve student recruitment results. Here are the most common and effective…