Turn prospects into buyers with a powerful emarketing strategy! “Albee shows how smart business-to-business marketers learn about buyers, tell a story, and greatly influence the B2B lead-to-sale process. This is your guide for Web marketing success.” David Meerman Scott, bestselling author of The New Rules of Marketing and PR and World Wide Rave “A compelling read for both B2B marketing and sales professionals alike, eMarketing Strategies for the Complex Sale is a practical and insightful how-to…
This is the first comprehensive guide to digital marketing specifically for B2B companies. Michael Miller thoroughly explains how to use each leading digital marketing vehicle to successfully market products and services to other companies. B2B Digital Marketing is organized into three sections: Planning - introduces each digital marketing vehicle and helps decision-makers choose the right vehicles for customer acquisition, sales conversion, and customer retention. Execution - drills down to rev…
FREE Comprehensive Digital Marketing Assessment
For a thorough analysis and assessment of your present digital marketing efforts, take the comprehensive digital marketing assessment, which includes 218 questions covering all aspects of digital marketing including: website, social media, SEO & SEM, mobile marketing, digital display advertising and marketing automation (email marketing).
The DWS Associates Digital Marketing Assessment is a detailed audit of your organization's digital marketing that gives you an impartial, neutral valuation of your digital marketing strategies, processes, practices, programs, and operations. It is designed as a self assessment or DWS Associates may use it as part of the ‘discovery’ process we go through with clients in order to quickly identify areas of opportunity and problems that are affecting your organization's digital marketing performance.
After completing this assessment, you will be presented with both an overall score and individual area scores that will help you identify strengths and opportunities for improvement. If you would like us to review the assessment or you identify opportunities for improvement, please contact us for a FREE NO OBLIGATION one-hour consultation that will provide you with practical recommendations to turn opportunities into improved performance. To schedule your FREE CONSULTATION, please call 651-315-7588 or contact us by email to schedule a date and time for this meeting.
Please complete the form below to receive your assessment. An email with a download link will be mailed to you immediately. (Only the asterisk (*) are required.)
Take the Digital Marketing Quiz - How's Your Organization Doing?
Find out how you're doing before you access our digital marketing tools and resources. Take the Digital Marketing Quiz. The quiz contains 21 questions that address key aspects of digital marketing. It will help you determine the current state of your digital marketing planning, practices and processes. Your answers will indicate specific areas where you may benefit from improvements. And, it will also help guide your decisions about your future digital marketing needs and investments. You will be given a score upon completion.
Once you've completed the quiz, you can contact us to review your responses and provide an objective analysis of your current business and marketing planning efforts.
This section includes tools for analyzing and planning your digital marketing programs, including e-mail and web advertising.
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