Competitive Radar Tool
The Competitive Radar tool enables you to compare your organization’s and up to four of your competitor’s performance in ten key categories. The table and chart that are produced will give you an idea of where there are gaps in your competitors’ market strengths as they relate to your company's own strengths. It will also point out your organization's relative weaknesses, if you have them, compared to your competitors.
The table also calculates the average competitive strength score for all listed competitors, your company, and then calculates your company's relative advantage or disadvantage for each category and overall. You can also weight the attributes in terms of relative importance and you can compare the unweighted score with the weighted scores for each organization.