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Here are just some of the results our work has produced.
Pearson/Connections Education LLC
- Successfully launched a new B2C offering that generated more than $1.4 million in revenue within its first 2 months on the market;
- Successfully launched a new B2B business unit that surpassed annual revenue goals within 6 months by leveraging existing resources in order to streamline and enhance sales and marketing operations;
- Successfully launched an international partnership that was projected to generate more than $1 million in new revenue within the first year.
Laureate Online Education – Walden University
- Developed and deployed integrated marketing campaigns that increased revenue to more than $60 million annually;
- Developed and deployed new student recruitment programs that generated more than 3,000 new students and $30 million in revenue annually;
- Developed and deployed integrated marketing campaigns to launch new programs that exceeded projected enrollment goals by more than 50% resulting in more than $1.5 million in incremental revenue;
- Negotiated partner marketing agreements with corporations, government agencies and NGOs that are projected to generate more than $10 million in annual revenue in 2009-10.
University of Maryland University College
- Developed and deployed global new student recruitment programs that generated more than $25 million in revenue annually;
- Developed and deployed integrated global marketing campaigns that increased revenue from tuition and fees from $139 million to $179 million;
- Developed and deployed integrated marketing campaigns that increased global online course enrollments from 62,686 to 143,544, an increase of more than 55%.